It's often assumed the company's high-flying frequent travelers will keep the bottom line in mind as they traverse the flyways and byways.
The problem is, not all of them will.... > Full text
Fred Foster, CEO of Electronic Theatre Controls, loves to give tours of the company's 250,000-square-foot building in Middleton. He talks lovingly about the building as a town, beginning with its stunning "town square," walking down the streets (corridors) and describing the departments as neighborhoods.
This makes the company's story compelling, personal and interesting, and explains ETC's low personnel turnover and high sales success rate.... > Full text
